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BEGIN:VEVENT
DTSTART:20260520T160000Z
DTEND:20260520T170000Z
DTSTAMP:20260520T000000Z
SUMMARY:Industry Research: Big Picture Trends 🌎
DESCRIPTION:Understanding your industry is an essential step when starting 
 a new venture. It will help you become aware of trends\, understand 
 competitive forces\, identify emerging opportunities\, and more. This 
 workshop will introduce you to key research strategies and resources that 
 will support you when doing industry research.\n\nIn this workshop\, you 
 will learn:\n\n✅ How to identify your industry\n\n✅ Where to find 
 industry information at the library\n\n✅ How to read an industry 
 report\n\nWho should attend? TMU students of all disciplines\, aspiring 
 entrepreneurs\, and innovators looking to ground their ideas with research. 
 In order to access library resources in this workshop\, you need to be part 
 of the TMU community as a student\, Zone founder\, faculty\, staff\, 
 etc.\n\nNo prior entrepreneurship experience or venture idea required! If 
 you’re interested in starting a business but don’t have an idea yet\, 
 this workshop will be useful in helping you build research skills using 
 proprietary library business databases.\n\nGet recognized for your skills! 
 This workshop is badged. Learn more about how to earn a badge.\n\nTo learn 
 more about conducting secondary market research for a new venture\, this 
 workshop is best when taken alongside the following workshops: Competitor 
 Research: Know your Rivals\, and Market Research: Customers and Consumers.
LOCATION:Online
ORGANIZER;CN="Fiona Kovacaj":MAILTO:fkovacaj@torontomu.ca
CATEGORIES:Badged Workshop, Gather & Analyze Your Research, Innovate
CONTACT;CN="Fiona Kovacaj":MAILTO:fkovacaj@torontomu.ca
STATUS:CONFIRMED
UID:LibCal-4008143
URL:https://calendar.library.torontomu.ca/calendar/events/industry-research
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